Tag Archives: Marketing Split Test

Email Marketing6 - How to Successfully Split and Test a Marketing Campaign

How to Successfully Split and Test a Marketing Campaign

As you begin to learn more about advertising methods like email marketing, you’re undoubtedly going to run across some terms you don’t quite understand. A/B testing, or split testing, for example, is a confusing concept for most newcomers to the field. However, it’s not only very easy to explain, but also very easy to pull…

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